Contents
 
   
pages
 
    Foreword
1
 
 

Section I

 
 

LANGUAGE FOR SPECIFIC PURPOSES

 
 
 
 
 
1

Developing Communication Skills In ESP

 
 

Boarcas Camelia

3
 
 
 
2

Get Your Point Across – Developing Students’ Oral Communication Skills

 
 

Catelly Yolanda-Mirela

9
 
 
 
3

Classroom Feedback Dynamics

 
 

Dima Viorela-Valentina, Militaru Marina, Dana Cocargeanu

20
 
 
 
4

The Use Of Non-Sexist Language In Business

 
 

Enache Maria

43
 
 
 
5

Music and Humor in English Classes

 
 

Ilie Loredana-Nicoleta

51
 
 
 
6

Pragmatic Competence – Essential to Developing Business Students’ Communication Skills

 
 

Ionel Simona

61
 
 
 
7

Explicit Teaching of the Pragmatic Concept of Face

 
 

Ionel Simona

74
 
 
 
8

Engaging Shakespearean Pedagogy, A New Brand Of Shakespeare Or A New Brand Of English For Specific Purposes (Esp)?

 
 

Smyth Stella

84
 
     
 
 
 
 
 
 

Section II

 
 

CULTURAL AND LITERARY STUDIES

 
 
 
 
 
9

Profesorul de limbi străine – un factor cheie în dezvoltarea unei cariere profesionale transnaţionale

 
 

Alexandru Florentina

100
 
     
 
10

Ethics and the protection of students’ rights. Crossing the virtual line

 
 

Cadavid Mauricio

113
 
     
 
11

Arthur Miller’s Finishing the Picture: Art as Business

 
 

Ciortescu Elena

128
 
     
 
12

Arthur Miller’s Resurrection Blues: Media and Contemporary Values

 
 

Ciortescu Elena
Olesia Mihai

134
 
     
 
13

Ethics: Organisational Culture and Leadership

 
 

Condruz-Bacescu Monica

140
 
     
 
14

A Poststructuralist View of “Literary Specificity”

 
 

Dumitrescu Mihaela

150
 
     
 
15

Questioning National Identities in Kazuo Ishiguro’s Novels

 
 

Ioncica Diana

156
 
     
 
16

Central Asia’s Priceless Heritage: Abu Said Ibn Abi’l-Khair the Poet and Sufi

 
 

Nilgun Ismail

166
 
     
 
17

Silk RoadCentral Asia’s Historical and Cultural Heritage: Ancient Merv

 
 

Nilgun Ismail

170
 
     
 
18

Comunicare şi eroare – elemente de deontologie

 
 

Maftei Mara Magda

176
 
     
 
19

Henry James as a CharacterFictionalized and Literary Biography

 
 

Onofrei Paula-Andreea

183
 
     
 
20

Campus Novels in an Age of the Global Campus: Aspects of the Self/Other Dialogue in the Campus Novels

 
 

Prepelita-Raileanu Brandusa

209
 
     
 
21

Cosmopolitanism in the Character of Karim of “The Buddha of Suburbia”

 
 

Rascanu Iulia Nicoleta

218
 
     
 
22

The Complex Game of John Barth’s LETTERS

 
 

Serban Raluca, Serban Mihai

225
 
     
 
     
 
         
 

Section III

 
 

THEORETICAL AND APPLIED LINGUISTICS

 
 
 
     
 
23

La Sui-reference et la direction d’ajustement des expressifs performatifs

 
 

Boicescu Serban

246
 
     
 
  24 Word Formation Types in the English for Marketing    
   
Prelipceanu Cristina
252
 
         
  25

The Split IP Parameter. Question formation in English as L2

 
   

Simoiu Adela

262
 
         
         
         
 

Section IV

 
 

GERMANISTIK

 
 
 
  26

Umwelt und Sozialverträglichkeit – ein weites Feld der Marketingkommunikation

 
   

Constantinescu Lora

274
 
         
  27

Die Eponymie und ihre Anwendbarkeit im Fremdsprachenunterricht

 
   

Cucu-Oancea Vlad

283
 
         
  28

Einsatzmöglichkeiten von Hilfsmitteln im Übersetzungsunterricht. Zielsprachliche Recherche von Paralleltexten und Hintergrundtexten

 
   

Draganovici Evemarie

297
 
         
  29

Die Fachsprache der Technik – Schwierigkeiten der Lexik

 
   

Draganovici Mihai

305
 
         
  30

Abenteuer in der digitalen Welt. Webquest im Deutschunterricht

 
   

Pătru Cornelia

312